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content marketing product marketing saas sales enablement generative ai📋 Description
- Define and execute GTM strategies with Product, Revenue Ops, and Sales Enablement.
- Develop positioning, value messaging, and launch plans to drive adoption.
- Refine messaging to support customer satisfaction and retention.
- Create demand-gen content for campaigns, website copy, webinars, and case studies.
- Own GTM execution of new product introductions.
- Prepare executive presentations for sales, strategy, and industry events.
🎯 Requirements
- Experience: 10+ yrs in PMM; 3–5 yrs in enterprise SaaS; Life Sciences/regulatory preferred.
- Go-to-Market Leadership: proven SaaS product launches and enablement.
- Storytelling & Communication: translate complex solutions for execs/analysts.
- Cross-functional influence; analytical, market-driven; strong win/loss skills.
- AI: experience using generative AI tools to boost productivity.
- Leadership & Education: mentoring; Bachelor's required; MBA a plus.
🎁 Benefits
- Unlimited PTO for salaried employees.
- Medical, dental, and vision coverage.
- Health Savings Account (HSA) & Flex Spending Accounts.
- 401(k) with company match.
- Volunteer Time Off (VTO).
- Life and pet insurance; EAP & mental health programs.
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