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product marketing saas customer marketing b2b kpis📋 Description
- Own and evolve Cin7's product marketing strategy to drive pipeline and revenue.
- Lead positioning and messaging to differentiate Cin7 and drive demand.
- Drive go-to-market for new products/features with Product, Sales, CS.
- Develop ICPs, buyer personas, and customer journeys to improve targeting.
- Deliver high-impact sales enablement to accelerate deals.
- Provide market, customer, and competitive insights to inform strategy.
🎯 Requirements
- 7-10 years of progressive B2B SaaS marketing with deep product marketing.
- Experience building or scaling customer marketing lifecycle programs.
- Strong SaaS growth levers: acquisition, conversion, retention, expansion.
- Proven track record driving measurable business and revenue impact.
- Experience cross-functionally with Sales, Product, and Customer Success.
- Exceptional positioning, messaging, and storytelling; GTM launches.
🎁 Benefits
- Medical, dental, vision insurance; 401k match.
- Flexible PTO to recharge.
- Inclusive, diverse team with inclusion as a core value.
- Remote work flexibility for work-life balance.
- Regular company-sponsored events.
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