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analytics demand generation brand strategy agency management abm📋 Description
- Develop and own an integrated marketing strategy to drive leads and revenue in hospitality tech.
- Partner with Product, Sales, CS to align go-to-market across owners/operators.
- Translate product capabilities into value propositions for hospitality decision-makers.
- Lead internal marketing team; set goals, coach, and review performance.
- Manage external agencies; define strategy, KPIs, budgets, and timelines.
- Drive demand generation and revenue via ABM, events, and partner marketing.
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