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b2b saas analytics demand generation asana aiπ Description
- Oversee strategy, planning, logistics, and execution for conferences, trade shows, and webinars globally.
- Set event KPIs and goals aligned to growth; use data-driven tweaks for continuous improvement.
- Own event performance and ensure events meet company objectives.
- Grow and manage the events marketing team; maintain the event calendar.
- Coordinate with admin on calendars; build event projects in Asana.
- Develop and optimize event processes to scale long term.
π― Requirements
- Proven experience leading global field marketing and events in a high-growth B2B SaaS company.
- Track record of owning pipeline/revenue targets via events.
- Comfortable building strategy and hands-on execution in ambiguous startups.
- Strong partnerships with Sales, ABM, and Demand Gen to drive meetings.
- Experience setting KPIs, ROI, and data-driven optimization.
- Experience advising on high-cost internal events and budgets; exposure to technical audiences.
π Benefits
- Competitive salary: $150k-170k + bonus.
- Employee stock options.
- Comprehensive health coverage for you and loved ones.
- Flexible PTO + 11 holidays.
- Annual learning and development allowance.
- One-off work-from-home allowance.
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