Director of Enterprise B2B Marketing

📋 Description

• Lead the performance marketing org: pipeline, CAC, conversion, ROI.
• Drive growth marketing, lifecycle, and demand-gen to revenue outcomes.
• Partner with Sales to improve lead quality and funnel efficiency.
• Oversee marketing ops: automation, reporting, attribution, analytics.
• Build and develop the marketing team; stay hands-on when needed.
• Refine positioning and GTM messaging; support launches and enablement.

🎯 Requirements

• 8–12+ years in B2B SaaS marketing; HR/benefits/fintech a plus
• Proven leader of performance marketing, demand gen, growth tied to pipeline
• Strong analytical skills; owns KPIs, attribution, funnel metrics
• Experience with marketing automation and campaign performance
• Cross-functional partner with Sales and RevOps
• Comfortable in fast-paced startups; hands-on when needed; HR exp a plus

🎁 Benefits

• Remote-first company structure
• Medical, dental, and vision
• 401(k)
• Mental wellbeing (Talkspace)
• Financial wellbeing (LearnLux)
• Paid vacation and sick leave