Related skills
crm seo demand generation saas marketing automation📋 Description
- Own Lyric’s demand gen strategy end-to-end (top funnel, pipeline)
- Design and execute ABM programs targeting Fortune 1000 accounts
- Partner with Sales, Field Marketing, and Marketing Ops for alignment
- Establish Lyric as a thought leader via content and SEO
- Enable BDRs with playbooks, SLAs, and lead routing optimization
- Drive experimentation and optimization across channels for impact
🎯 Requirements
- Proven track record driving enterprise demand gen and pipeline growth
- Deep ABM strategy and execution in large enterprise accounts
- Fast-paced, early-stage environment experience
- Strong digital marketing, data fluency, and operational rigor
- Experience with modern demand generation platforms, CRMs, and analytics tools
- Proven experience building and optimizing BDR programs with SLAs
🎁 Benefits
- Base salary USD 170K–190K per year
- Equity in Lyric
- Bonus potential
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