Director of Consumer

📋 Description

• Own Spring revenue target and donor growth.
• Build full-funnel donor journey from first gift to multi-year commitment.
• Lead paid media strategy across channels; manage agencies and budgets.
• Develop AI-enabled media operating model to reduce agency dependence.
• Lead two direct reports; align paid, lifecycle, and campaigns.
• Collaborate with Growth Product, Data & Analytics, and Partnerships to align on metrics.

🎯 Requirements

• 8-10 years in consumer marketing or fundraising with direct ownership of revenue targets.
• Hands-on paid media across digital channels (Meta, Google) with agency direction.
• Strong collaboration with Product, Engineering, and Design teams.
• Extensive experience with subscription or monthly giving programs.
• Full-funnel fluency: paid acquisition, lifecycle, and campaigns as an integrated system.
• Experience managing direct reports and agency/contractor relationships.
• Strong analytical instincts: CAC, LTV, retention cohorts.
• Clear POV on AI in paid media and marketing operations; history of adopting new tools.

🎁 Benefits

• Unlimited PTO
• Summer Fridays
• 6-week sabbatical after 5 years
• 401k plan + employer match
• Medical coverage 85% + Dental/Vision contributions
• Flexible working hours; online 10am - 4pm ET, plus asynchronous time