Director of Clinician Engagement

📋 Description

• User Identification & Growth: grow clinician user base across platforms.
• Engagement and Retention: deepen engagement and session frequency.
• Digital Marketing: own channels, campaigns, app store optimization, vendors.
• Analytics & Insights: define KPIs and use data to guide strategy.
• Cross-Functional Collaboration: align with product/engineering and content teams.
• AI and Emerging Tools: apply AI for segmentation and personalization.

🎯 Requirements

• 5+ years in digital marketing, growth, or user engagement in healthcare.
• Proven track record driving user acquisition, identification, and retention.
• Strong analytical skills with data-driven decision making.
• Experience with marketing automation, CRM platforms, and analytics tools.
• Familiarity with mobile app marketing, ASO, and push notifications.
• Excellent communication and presentation abilities; cross-functional influence.
• Preference for NYC-based candidates or ability to travel to NYC.

🎁 Benefits

• Medical, dental, and vision coverage with dependent options.
• Company-sponsored short-term insurance.
• Fully-paid 8-week parental leave after 6 months of employment.
• Company-sponsored 401k after 3 months.
• Unlimited vacation for salaried roles.
• Hybrid work environment with a Greenwich Village, NYC office.