Related skills
analytics vendor management omni-channel📋 Description
- Creates and owns the NA wholesale I&E playbook, leading teams to hit KPIs.
- Defines NA-focused wholesale marketing strategies to drive traffic, revenue, and engagement.
- Develops omni-channel strategies for strategic and regional accounts with clear goals.
- Establishes scalable analytics to deliver cost-effective engagement and traffic.
- Oversees research and insights to track KPIs and inform activation planning.
- Owns the Wholesale Go-To-Market Calendar and aligns milestones.
🎯 Requirements
- Bachelor's Degree in Marketing or related field required.
- Minimum eight years of digital or general marketing experience.
- Enterprise-level strategic expertise across online and mobile channels.
- Ability to define and scale omni-channel wholesale and DTC toolkits.
- Strong communication to influence senior leadership and stakeholders.
- Experience leading vendor and agency relationships with budgets.
🎁 Benefits
- Values-led, inclusive culture and diverse workforce.
- Competitive total rewards and benefits package.
- Equal opportunity employer; committed to inclusion.
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