Related skills
ctv ott audio measurement tv📋 Description
- Develop strategy to scale mass reach channels (TV, OTT, CTV, audio)
- Own execution and performance management of all mass media channels
- Lead measurement efforts including MMM, attribution and third-party tools
- Manage external agencies, vendors, and media budgets
- Collaborate with data, engineering, finance, and brand teams to align on goals
🎯 Requirements
- 10+ years in mass media, acquisition marketing, or media strategy
- Proven track record scaling TV and audio and managing multi-million budgets
- Expertise in incrementality testing, attribution, spike models, MMM
- Strong analytical skills; translate data into actionable insights
- Experience leading agency relationships and vendor management
🎁 Benefits
- Comprehensive Health Coverage: Medical, dental, vision, life, disability
- Parental Leave and Family Support: Up to 18 weeks paid leave and child stipend
- Financial Wellness: 401(k) and equity opportunities
- Meals and Home Office Support: Stipends for home office and meals
- Time Off to Recharge: Flexible PTO and holidays
- Wellness and Development: Annual stipends for growth
Meet JobCopilot: Your Personal AI Job Hunter
Automatically Apply to Marketing Jobs. Just set your
preferences and Job Copilot will do the rest — finding, filtering, and applying while you focus on what matters.
Help us maintain the quality of jobs posted on Empllo!
Is this position not a remote job?
Let us know!