Related skills
sql machine learning dashboards attribution churnπ Description
- Own end-to-end marketing measurement across the customer lifecycle, performance marketing, and growth channels.
- Design attribution and incrementality frameworks to guide budget allocation and decisions.
- Define and maintain core marketing KPIs, dashboards, and reporting for clarity and action.
- Drive the evolution from descriptive analytics to predictive and prescriptive data science (LTV, CAC, churn, forecasting).
- Apply machine learning to improve targeting, personalization, bidding, and lifecycle optimization.
- Build, lead, and mentor a high-performing marketing data science team with rigor.
π― Requirements
- 10+ years in data science, analytics, or statistics with a strong marketing focus.
- Deep expertise in lifecycle analytics, performance marketing measurement, and attribution.
- Strong data modeling, SQL, and analytics workflows; hands-on with scaling data systems.
- Proven experience leading and mentoring data science or analytics teams.
- Ability to translate data insights into clear business impact and executive recommendations.
π Benefits
- Competitive compensation + company equity
- Unlimited PTO
- Medical, dental, vision benefits from Day 1 (US)
- 401(k) plan with company match
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