Director, Marketing Analytics

Added
1 hour ago
Type
Full time
Salary
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Related skills

crm looker r sql python

πŸ“‹ Description

  • Develop the long-term vision for marketing analytics and data infrastructure.
  • Design multi-touch attribution (MTA) and MMM to evaluate channels.
  • Lead predictive models for churn and lead scoring feeding automation.
  • Champion testing and experimentation to prove incrementality.
  • Budget optimization with predictive models to maximize ROAS.
  • Mentor the analytics team and partner with Marketing, Data Eng, Revenue Ops.

🎯 Requirements

  • 10+ years in Marketing Analytics, BI, or Data Science; 3+ years in leadership.
  • Expertise in SQL and Python/R for data manipulation.
  • Visualization tools: Tableau, Looker, or Power BI.
  • GA4, Google Tag Manager, and CRM data (Salesforce/HubSpot).
  • Strong data-driven decision making at scale and repeatable processes.
  • SaaS/B2B marketing analytics; MarTech; privacy/regulation awareness.

🎁 Benefits

  • Work from anywhere.
  • Flexible paid time off.
  • Flexible working hours (async).
  • 16 weeks paid parental leave.
  • Mental health support services.
  • Stock options and learning budget.
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