Related skills
hubspot salesforce ai marketo abmπ Description
- Own global or regional integrated demand campaigns (AI, cloud, industry solutions)
- Build persona-based, multi-channel programs across paid, owned, earned
- Align programs to the full funnel: awareness β pipeline β revenue
- Own content strategy across the buyer journey and formats (email, landing pages, video)
- Translate business goals into data-driven growth strategies
- Own pipeline targets and marketing-sourced/influenced revenue
π― Requirements
- 10+ years in B2B SaaS marketing, demand generation, or integrated campaigns
- Proven experience leading global, multi-channel demand programs
- Experience marketing AI/ML-based products or platforms
- Hands-on experience leveraging AI in marketing workflows
- ABM, marketing automation (Marketo, Eloqua, HubSpot), CRM (Salesforce)
- Experience partnering with enterprise sales and driving pipeline/revenue impact
π Benefits
- Own meaningful business impact: influence pipeline and growth for AI portfolio
- Lead in a category-defining space: shape how AI and agentic AI go-to-market
- Operate at scale: drive global programs with reach of a leading B2B SaaS org
- Transform how marketing works: apply AI and agentic AI to marketing execution
- Partner with top talent: collaborate with Product, Sales, and Marketing
- Grow leadership footprint: high visibility with senior leadership and impact on strategy
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