Director, Growth Marketing Manager

📋 Description

• Own paid search and paid social; run campaigns and own the numbers.
• Build and optimize Google Ads (Search, Performance Max, remarketing) and Meta ads.
• Run a testing program with creative and audience experiments; track CAC and ROAS.
• Bring AI into the workflow in practical, hands-on ways.
• This is a hands-on role with channel ownership and day-to-day execution.

🎯 Requirements

• 8+ years of hands-on paid search and paid social in-house
• Deep Google Ads mastery: architecture, Smart Bidding, Performance Max, Search Ads 360
• Meta Ads execution: Advantage+ campaigns, custom/lookalike audiences, creative testing
• Demonstrated use of AI tools in marketing workflows
• Strong SQL and analytics; build your own reports
• Attribution experience in high-consideration products (real estate, mortgage, fintech)

🎁 Benefits

• Medical (Aetna or Kaiser), Dental & Vision
• Long-Term Disability & Short-Term Disability
• Hospital Indemnity Insurance, Accident Plan, and Employee Critical Illness (Guardian)
• 401k (Vestwell), Life Insurance (Guardian) & Pet Insurance (Nationwide)
• Commuter benefits are offered in certain locations
• PTO, including Volunteer Days to give back to your community