Director, CRM & Integrated Strategy

📋 Description

• Lead lifecycle marketing plans tying paid media to CRM flows.
• Bridge paid media with owned channels to boost CLV.
• Architect content calendars and automated journeys.
• Write creative briefs to guide design and copy.
• Analyze CRM data to improve engagement and conversions.
• Lead CRM accounts and share cross-channel trends.

🎯 Requirements

• 5-8 years digital marketing; 3+ years in CRM, lifecycle, loyalty.
• Strong CRM know-how with paid social, search, programmatic.
• Data-savvy; turn spreadsheets into growth narratives.
• Campaign planning, process optimization, brief-to-execution with creative.
• Comfort with senior stakeholders; lead in a fast-paced env.

🎁 Benefits

• Excellent medical, dental, and vision coverage.
• Generous PTO and 15 holidays.
• 401k with company contribution.
• Paid parental leave.
• Work-life balance and well-being focus.
• Career growth in a disruptor space and Monks network.