Related skills
seo ui ux ai cro📋 Description
- Define brand architecture across services and segments.
- Develop and maintain brand guidelines (visual system, tone, messaging).
- Ensure brand consistency across sales enablement, campaigns, launches, and events.
- Elevate Lessen’s positioning beyond “property services provider”.
- Own Lessen.com; lead redesign and optimize UX/IA/conversion.
- Translate vertical messaging into visuals; partner on AI storytelling (Aiden).
🎯 Requirements
- Bachelor’s degree in Marketing, business or related field.
- 8–12+ years in brand, digital, or creative leadership.
- Proven experience leading a website redesign as a growth initiative.
- Experience in B2B, SaaS, platform, or technology-enabled services.
- Strong understanding of UX/UI and digital conversion strategy.
- Experience building scalable brand systems.
🎁 Benefits
- Health, Dental, Vision, Life, Disability options
- 401K retirement savings plan
- Paid vacation, federal and floating holidays
- Maternity/Paternity Pay
- Career advancement opportunities
- All the tools you\'ll need to be successful
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