Related skills
sql python tableau google analytics excel📋 Description
- Collaborate with senior leaders to drive insights and data partnerships.
- Develop analytics frameworks, measurement plans, and success metrics aligned with business goals.
- Guide clients in evolving success measures using first-party data and predictive modeling.
- Define and drive the analytics agenda aligned with business objectives; evolve frameworks.
- Oversee reporting, dashboards, and modeling for accuracy and timeliness.
- Lead development of MMM, MTA, and closed-loop attribution for client objectives.
🎯 Requirements
- 7-10 years in digital marketing analytics with media focus.
- Deep understanding of digital media channels and measurement methodologies.
- Experience with analytics, attribution, and measurement systems (GA, Nielsen, IRI).
- Strong storytelling and data visualization with Tableau.
- Experience leading analytics teams across accounts.
- Experience with Python and SQL.
🎁 Benefits
- Employer-sponsored 401k with match
- Medical, Dental, and vision coverage
- Unlimited PTO
- Caregiver (Parental) Leave
- Health and Wellness benefits
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