Related skills
ppc google ads youtube ads brand lift shorts๐ Description
- Own large-scale YouTube campaigns (VRC/VVC) to boost reach
- Design Brand Lift, Conversion Lift, and Search Lift studies
- Bridge data and creative; develop funnel-specific assets (Awareness to Consideration)
- Manage global markets; optimize based on brand health data
- Lead expansion into video-first platforms (TikTok, Meta, etc.)
๐ฏ Requirements
- 3+ years hands-on global campaign management
- YouTube Specialist with Google Ads (VRC/VVC/Shorts)
- Full-funnel thinker: Awareness to Conversion
- Measurement expert: lift metrics and Brand Lift
- Creative intuition to guide assets, pacing, messaging
- Proven scalability across languages and regions
๐ Benefits
- 360 Growth: access to Reforge, Coach Hub, conferences
- Freedom & responsibility: work anywhere with flexible schedule
- Wellness: insurance from day 1, gym, Headspace, health checks
- Work hard โ play hard: events and team perks
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