Digital Marketing Manager

📋 Description

• Own the performance of Nabu Casa's digital channels: website, email, SEO, paid, and social.
• Plan and execute digital campaigns end-to-end, aligned with product launches.
• Build and improve organic search presence via content strategy and on-site SEO.
• Run email marketing for Nabu Casa Cloud subscribers — lifecycle flows and announcements.
• Own paid digital spend and ROI across channels; optimize the budget.
• Report on digital performance weekly and set priorities.

🎯 Requirements

• Hands-on experience running digital channels — SEO, email, paid social/search, content — with owned performance metrics.
• Fluency in analytics: build dashboards, interpret funnel data, and distinguish signal from noise without relying on a data team.
• Strong copywriting for digital contexts — you know how to write for a technically literate audience.
• Familiarity with marketing automation and CRM tooling (e.g. Mailchimp, HubSpot, or equivalent).
• High autonomy — you know what to look at next without being told.
• Bonus: experience marketing a technical or open-source product and remote-first teams.

🎁 Benefits

• Fully remote organization with global employment.
• 40 hours/week, flexible schedule with 3 hours overlap.
• Five weeks paid time off; 14 days paid sick leave.
• Six weeks paid parental leave (plus six unpaid) in first year.
• Hardware budget; annual smart home and education budgets.
• Yearly performance bonus and 50% internet stipend.