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saas b2b webinars pipeline demandgeneration📋 Description
- Own the webinar program across the buyer journey
- Plan and execute Paddle's webinar strategy across TOFU to BOFU
- Manage end-to-end lifecycle: topics, speakers, briefing, execution, follow-up
- Drive pipeline by designing webinars with clear conversion goals (MQL to SQL)
- Deliver live and on-demand webinars with strong attendee experience
- Collaborate with Sales and Partnerships to optimize follow-up and impact
🎯 Requirements
- 2-4 years in digital events/webinars/demand gen in B2B SaaS
- Led end-to-end webinars contributing to pipeline
- Highly organized and able to manage multiple events
- Strong attention to detail; polished live experiences
- Able to create engaging content for B2B audiences
- Data-driven and focused on performance
🎁 Benefits
- Remote-friendly: digital-first with hubs
- Competitive salary, stock options, and healthcare
- Unlimited holidays and enhanced parental leave
- Learning fund and ongoing training opportunities
- Well-being initiatives and supportive culture
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