Related skills
looker analytics demand generation b2b marketing linkedin📋 Description
- Align with Product Marketing and Studio on content roadmap
- Define channel mix, content type, and KPIs
- Run horizontal awareness campaigns championing POVs
- Own global email nurture streams for platform segments
- Collaborate with Customer Marketing on growth for existing customers
- Report campaign performance using analytics across touchpoints
🎯 Requirements
- 5-8 years in demand generation; B2B marketing experience required
- Proven experience delivering creative and successful campaigns
- Channel experience across LinkedIn and YouTube
- Data-driven mindset; Looker a plus
- Global role supporting multiple stakeholders
- Great project management and communication skills
- Fluent English; additional languages required
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