Related skills
data analysis marketing automation retention user acquisition lifecycle marketing📋 Description
- Plan, execute, and optimize campaigns for user acquisition and retention.
- Develop and manage lifecycle marketing campaigns to maximize activation and LTV.
- Implement segmentation, personalization, and automated user journeys.
- Analyze campaign data and user behavior for data-driven decisions.
- Run A/B testing and other optimization methods.
- Collaborate with product, content, and operations teams for alignment.
🎯 Requirements
- 3+ years in digital marketing, growth, or campaign mgmt.
- Analytical, data-driven; experience in user behavior analysis and retention.
- Proven experience with lifecycle and acquisition campaigns.
- Knowledge of segmentation, automation, A/B testing, funnel optimization.
- Ability to work independently and with teams; strong results focus.
- Fluency in English and German.
🎁 Benefits
- Shape the future with the leading blockchain ecosystem.
- Collaborate with world-class, user-centric team.
- Autonomy on fast-paced, innovative projects.
- Career growth and continuous learning opportunities.
- Competitive salary and benefits.
- Work-from-home arrangement (remote work).
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