Related skills
hubspot zapier salesforce webflow framer📋 Description
- Run growth experiments across the full funnel: acquisition to retention.
- Own and optimize the website; CRO tests and UX improvements.
- Design and run A/B tests and conversion flow improvements.
- Build lifecycle and automation flows for free users, trials, PQLs.
- Partner with Product to improve onboarding and time-to-value.
- Collaborate with Sales, Revenue Operations and MOPS on a hybrid PLG → SLG motion.
🎯 Requirements
- 5–7 years in B2B SaaS growth, demand gen, lifecycle, or digital marketing (PLG).
- Strong activation metrics, PQLs, and product usage funnels.
- Hands-on with Framer/Webflow; marketing automation (HubSpot, Mailchimp, Zapier); CRM (Salesforce).
- GA4 analytics and A/B testing platforms.
- Excellent copywriting for landing pages, onboarding, and lifecycle emails.
- Analytical mindset; turn insights into action.
- Startup mindset: scrappy, fast, curious, and adaptable.
🎁 Benefits
- Flexible work arrangements
- Learning & growth opportunities
- Tuition reimbursement up to CAD 4,000
- 2 paid days for Catch the Wave activities
- Employee wellbeing and wellness programs
- Retirement planning
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