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content marketing storytelling gtm enterprise marketing product marketingπ Description
- Own end-to-end development of enterprise and digital native customer stories.
- Conduct interviews with customer stakeholders, including technical and business leaders.
- Write, edit, and finalize stories communicating use cases, outcomes, and value.
- Translate complex technical implementations into narratives for technical and executive audiences.
- Partner with Account Directors and GTM teams to identify high-value stories.
- Manage execution and coordinate review cycles with internal stakeholders (GTM, Communications, Legal).
π― Requirements
- 5β8+ years of experience in Customer Marketing or Product Marketing.
- Exceptional writing; translate technical products into clear narratives.
- Synthesize inputs from technical stakeholders and executives.
- Strong judgment on compelling customer stories and use cases.
- Comfortable with enterprise customers and multi-stakeholder environments.
- Strong project management; drive multiple workstreams.
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