Related skills
hubspot salesforce email marketing marketo webinars📋 Description
- Lead customer marketing campaigns across email, in-app, webinars, and referrals.
- Create templates and talking points to help CS upsell additional solutions.
- Analyze customer journeys to identify upsell opportunities and optimize campaigns.
- Partner with Customer Success to spot patterns, gaps, and lifecycle upsell opportunities.
- Activate the Energage blueprint to scale a campaign engine across accounts.
- Capture and share customer success stories; align with Marketing and CS goals.
🎯 Requirements
- Experience in B2B customer marketing or customer success ops.
- Experience supporting upsell or growth initiatives.
- Campaign ownership mindset from idea to execution.
- Strong ability to analyze customer journeys and upsell opportunities.
- Curiosity and passion for the customer experience and value.
- Skills to collaborate cross-functionally, especially with CS.
🎁 Benefits
- PTO policy including holidays, sick time, vacation, and floating holidays.
- Remote work option.
- Company pays a portion of health care premium.
- 401(k) with company contributions.
- Training, education, and professional development; coaching.
- Tuition reimbursement program.
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