Lead customer engagement programs across channels (organic/paid, content, email, events)
Collaborate with Product Marketing, Field Marketing, and Partner Marketing to scale initiatives
Measure and optimize programs to boost effectiveness and efficiency
Present program performance and learnings to key stakeholders
Proactively propose new approaches for engaging customers at scale
Build rapport with customers to increase renewals, referrals, and cross-sell opportunities

🎯 Requirements

Outstanding interpersonal, communication, and presentation skills
Analytical skills to determine marketing effectiveness and ROI
Proven ability to collaborate across teams to deliver goals
BA/BS in marketing or related field; 5+ years B2B/tech marketing including CS/Success or AM
Proficiency with digital marketing tools including Salesforce, Marketo, 6sense
Experience creating and executing campaigns that drive customer engagement and advocacy

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