Related skills
segment braze hightouch xp movable ink📋 Description
- Own end-to-end lifecycle marketing campaigns across key customer segments, aligned to retention goals.
- Partner with Data Science to operationalize model-driven marketing using predictive insights.
- Collaborate with experimentation teams to build test-and-learn roadmaps, driving ROI.
- Develop assets with creative/brand to boost engagement and brand awareness.
- Communicate campaign strategy, performance insights, and recommendations to partners and leadership.
- Monitor and report on campaign performance against KPIs, translating data into insights.
🎯 Requirements
- 2+ years of experience in Customer Marketing or similar roles
- Strong organizational and project management skills
- Experience with ESPs (Braze, Movable Ink, XP) and CDPs (Segment, HighTouch)
- Exceptional verbal and written communication
- Bachelor's degree required
- Familiarity with design tools like Photoshop is a plus
🎁 Benefits
- Health plans including medical, vision, dental
- 401k with up to 5% match
- PTO and sick leave
- Annual bonus and long-term incentives
- Commuter benefits and pet insurance
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