Related skills
crm hubspot mixpanel amplitude marketo📋 Description
- Design multi-channel upsell/cross-sell campaigns.
- Build and optimize retention programs to reduce churn.
- Own the customer advocacy engine: reviews, case studies, references.
- Partner with Customer Success to design onboarding/activation journeys.
- Develop engagement touchpoints: newsletters, webinars, events.
- Lead marketing for the annual customer conference Agility.
🎯 Requirements
- 6+ years in B2B SaaS lifecycle/retention marketing.
- Data-driven post-sale programs: onboarding to advocacy.
- Analytics: Pendo/Amplitude/Mixpanel and HubSpot/Marketo.
- Experience with A/B and multivariate testing.
- Excellent project management in cross-functional teams.
- Strong written and verbal communication.
🎁 Benefits
- Competitive salary, equity, and benefits.
- Generous PTO, holidays, Health Days, Summer Fridays.
- Learning & development programs (LinkedIn Learning, mentorship).
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