Related skills
crm data analysis email marketing martech automation workflows📋 Description
- Campaign Execution: Owns end-to-end CRM campaign creation and activation for global players.
- Strategic Optimization: Drives CRM workflow efficiency through data analysis.
- Stakeholder Collaboration: Partners with Brand, Product Marketing, Analytics, and Legal teams.
- Creative Partnership: Edits responsive email templates for all devices.
- Marketing Technology: Works with MarTech on audience creation, data, opt-in flows for new IP launches.
- Project & Time Management: Manages multiple priorities and structured workflows to deliver campaigns on time.
- Reporting & Insights: Provides regular updates and performance reporting to stakeholders.
- Guidance & Mentorship: Coaches and guides graduates rotating through the team.
🎯 Requirements
- Experience: CRM or digital marketing experience.
- Technical Knowledge: Automation workflows and email template development/editing.
- Analytical Skills: Data analysis, reporting, and trend identification to drive decisions.
- Operational Knowledge: CRM tools, ESPs, and audience segmentation.
- Time Management: Meet deadlines while managing multiple projects.
- Communication & Leadership: Lead cross-functional meetings and drive alignment.
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