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crm data analytics b2b saas email marketing marketing automationπ Description
- Build cross-channel lifecycle campaigns (email, ads, direct mail, events, SMS, in-app).
- Educate prospects, convert leads, and retain customers with value-driven campaigns.
- Nurture prospects and move MQLs to opportunities.
- Coordinate across email, paid and organic campaigns, direct mail, events.
- Test, measure, and optimize segmentation, messaging, and cadence.
- Collaborate with sales and marketing to scale lifecycle programs.
π― Requirements
- 4β6 years in lifecycle, demand gen, CRM, or growth marketing (B2B SaaS/AI).
- Proven results in lead nurturing, conversion, and retention.
- Hands-on multi-channel campaigns across email, digital ads, direct mail, SMS, events.
- Strong funnel, lead scoring, and lifecycle stage understanding.
- Experience with marketing automation and CRM platforms.
- Willingness to work in person at the office 4 days a week.
π Benefits
- Equity in the company
- Medical, Dental and Vision premiums covered at 100%
- Fully paid parental leave
- Commuter benefits
- 401k benefits
- Fitness and home services stipend to cover part of expenses
π Relocation support
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