CRM Manager

📋 Description

• Design lifecycle and monetization strategies to boost retention.
• Own end-to-end CRM projects from planning to launch.
• Implement CRM workflows and campaigns (email, push, in-app) for segments.
• Collaborate with product, dev, and marketing to integrate CRM tools.
• Utilize Bloomreach to create personalized journeys that drive engagement.
• Lead A/B tests and performance tracking to improve CRM strategy.

🎯 Requirements

• 3–5 years CRM experience in ecommerce/digital businesses.
• Hands-on with CRM tools: Bloomreach, Braze, Salesforce Marketing Cloud, Iterable.
• Comfortable using AI tools; strong lifecycle marketing and customer segmentation (RFM).
• Familiar with UX & CRM KPIs; data-driven, test-and-learn mindset.
• Excellent PM and cross-functional collaboration; able to work with data science/AI teams.

🎁 Benefits

• Fast-moving, collaborative, international team.
• Focus on creativity, impact, and growth.
• CRM as a growth pillar across global markets.