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email marketing klaviyo lifecycle marketing sms ltv📋 Description
- Define CRM strategy and retention engine.
- Create long-term testing roadmap aligned to revenue.
- Manage Marketing Associate for daily campaigns and calendars.
- Oversee CRM campaigns across email and SMS.
- Lead customer journey mapping across digital and retail.
- Explore new channels to support retention goals.
🎯 Requirements
- 3-5 years Ecommerce experience focused on repeat rates, LTV, engagement.
- Build retention strategy backed by data from the ground up.
- Strong analytical skills to understand lifecycle impact.
- Experience with ESP (preferably Klaviyo).
- A/B testing strategy and roadmap experience.
- Cross-functional collaboration with Ecomm, Marketing, Retail.
🎁 Benefits
- Unlimited PTO
- 11 paid holidays
- Growth-focused culture
- Quarterly early office socials
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