Vice President, Brand Strategy

About CoreWeave

CoreWeave is a leading provider of GPU-accelerated cloud infrastructure and services. We are seeking a Vice President, Brand Strategy to lead our brand strategy, positioning, and storytelling across markets. This executive role partners with marketing, product, and company leadership to shape messaging and go-to-market plans that communicate the value of CoreWeave to customers and partners.

Role Overview

As Vice President, Brand Strategy, you will own CoreWeave's brand architecture, develop compelling value propositions, and drive cross-functional campaigns that accelerate growth. You will lead a team (and external partners) to ensure a consistent, customer-centric brand voice across channels and regions. You will also set success metrics and report to the executive team.

Responsibilities

• Develop and own brand architecture, positioning, and messaging across all channels.
• Lead integrated brand campaigns, including content strategy, creative direction, and demand-generation alignment.
• Collaborate with product, sales, partnerships, and executives to translate product roadmaps into differentiated value propositions.
• Build and guide a high-performing brand team, manage budgets, and coordinate with external agencies.
• Define brand metrics, track impact, and provide regular executive updates.
• Ensure a consistent customer experience and brand identity across websites, social, events, and PR.

Requirements

• 10+ years in brand strategy, marketing leadership, or related roles, ideally in technology, cloud, or compute infrastructure.
• Proven track record building and growing B2B brands with strong storytelling and messaging capabilities.
• Excellent communication, collaboration, and stakeholder-management skills with the ability to influence at the executive level.
• Data-driven decision making with experience using market research, analytics, and qualitative insights.
• Bachelor\'s degree in Marketing, Communications, Business, or a related field; MBA or advanced degree is a plus.

Benefits and About You

We offer a competitive compensation package and equity, comprehensive health coverage, and a strong commitment to work-life balance. If you are a strategic leader who can shape CoreWeave\'s brand for customers and partners, we want to hear from you.

How to Apply

Apply through the job posting link below.

Apply here: https://coreweave.com/careers/job?4559015006&board=coreweave&gh_jid=4559015006