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google analytics instagram facebook youtube tiktok📋 Description
- Develop and deploy social media strategies for the francophone market across platforms.
- Expand MétéoMédia presence by identifying emerging platforms and trends.
- Collaborate with The Weather Network to create campaigns and content concepts.
- Monitor KPIs with tools like Simply Measured and Google Analytics; adjust strategy.
- Define editorial voice; lead social initiatives and coordinate with production.
- Manage social ads, monetize opportunities, and support stakeholders.
🎯 Requirements
- Post-secondary degree in journalism, communications, marketing, or equivalent.
- Bilingual English/French required (oral & written).
- 2–5 years in online community management and content creation.
- Strong knowledge of platforms and native analytics (X/Twitter, Facebook, Instagram, YouTube).
- Excellent organization, communication, and time management.
- Practical experience with Sprout Social and Google Analytics.
- Bonus: photo editing with Adobe Photoshop or Canva.
- Ability to work flexible hours including weekends/evenings.
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