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About Coinme

Coinme is a leading crypto-fintech company focused on delivering accessible digital currency solutions. This is a remote-friendly role within a fast-growing team.

Role overview

We are seeking a Marketing Automation Developer to own end-to-end marketing automation programs, from strategy and setup to optimization and reporting. You will collaborate with Growth, Product, and Analytics to drive campaigns that attract, nurture, and convert cryptocurrency enthusiasts and potential customers.

Responsibilities

Design, implement, and optimize marketing automation campaigns across channels (email, in-app, CRM, and marketing platforms).
Build and maintain customer journeys, lead scoring, tagging, segmentation, and lifecycle programs.
Integrate marketing automation with CRM and analytics tools to ensure data quality and actionable insights.
Monitor performance, run experiments (A/B tests), and derive actionable recommendations to improve engagement and conversion rates.
Collaborate with Growth, Analytics, and Product teams to define and execute program roadmaps.
Ensure compliance with data privacy regulations and maintain documentation of processes and workflows.

Requirements

Experience in marketing automation (HubSpot, Marketo, Salesforce Pardot, or similar) and building scalable automated programs.
Strong analytical skills with the ability to translate data into actionable campaigns.
Excellent communication and collaboration skills; comfortable working in a remote environment.
Knowledge of CRM integration, data hygiene, and reporting best practices.

Preferred qualifications

Experience in fintech or crypto/fintech domains.
SQL or data query familiarity to pull insights from systems.

Benefits

Competitive compensation and remote-friendly culture.
Flexible work arrangements and opportunities for professional growth.

Location

Remote - Latin America

How to apply

Apply through the Greenhouse listing: https://job-boards.greenhouse.io/coinme/jobs/4879399008

Coinme