Related skills
amazon mmm walmart mta retail_media📋 Description
- Be the day-to-day client contact and lead full-funnel media plans
- Apply best-in-class planning to cross-channel plans
- Deliver optimal channel mix using past performance and tools
- Own budgets and outcomes; align investments with goals
- Monitor omnichannel performance; implement optimizations
- Stay current on industry trends and new platforms
🎯 Requirements
- 5+ years delivering full-service, integrated media in Retail/eCommerce
- Experience at an independent media agency
- Channel planning with a strong integrated media strategy
- Experience with modern measurement (MMM/MTA outputs)
- Experience with Retail Media platforms (Amazon, Walmart)
- Systems-thinking mindset linking channels, platforms, and measurement
- Entrepreneurial mindset; works independently with ownership
- Strong client leadership and relationship-building skills
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