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At Playlist, life's richest moments happen when people step away from screens to move, connect, explore, and play. We're building the definitive platform for intentional living, connecting people with inspiring experiences in fitness, wellness, and beyond. With popular brands like Mindbody and ClassPass, Playlist empowers businesses and individuals, making it effortless for aspirations to become actions. Join us in reshaping technology's role to foster meaningful, real-world connections.
ClassPass offers thousands of fitness and wellness experiences worldwide, helping people lead active, balanced lifestyles. Our platform makes discovering and enjoying activities simple, personalized, and joyful—whether it's fitness classes, self-care sessions, a healthy lunch, or a new adventure. Join us in shaping healthier, more vibrant communities around the globe.
JOB FAMILY SUMMARY:
The ClassPass International team is responsible for growing and strengthening our partner ecosystem across global markets. This includes acquiring high-quality new fitness, wellness, and experiential partners, as well as nurturing and expanding relationships with existing partners. Through a combination of market expertise, strong local relationships, and strategic sales and account management, the team ensures we deliver exceptional value to our members and long-term success for our partners.
JOB SUMMARY:
The Sales Manager is responsible for acquiring high-value new partners across the fitness, wellness, and emerging verticals for the ClassPass platform within their assigned market and broader region. This role requires strong industry knowledge, relationship-building skills, and a passion for connecting with leading fitness and wellness brands.
The Sales Manager will be deeply embedded in their local markets, developing strong relationships within the fitness and wellness community and staying ahead of trends — knowing where the best studios, spas, and new openings are before anyone else.
ClassPass launched in Germany in 2019 and now operates in more than 10 cities with over 1,800 partners in the boutique fitness and wellness sectors. As we continue expanding across verticals and regions, this role plays a key part in driving growth and strengthening our presence in the DACH region.
This position is based in Cologne and involves a mix of inside and field sales. The focus will be on our core cities in the DACH region and will require occasional travel.
MINIMUM QUALIFICATIONS AND REQUIREMENTS:
- 1-2 years of sales experience primarily focused on fast-paced, B2B transactional sales leveraging both Field and Inside sales tactics
- Proven sales record of consistent over-performance on monthly quotas and OKRs
- Familiarity with and/or professional connections within the local fitness, wellness or other applicable industry in your region are a plus
- Proficiency with Salesforce, Salesloft and Microsoft Suite
- Based in Cologne, with travel across the broader region
- Fluent in German and English
PRINCIPAL DUTIES AND RESPONSIBILITIES:
- Engage directly with fitness, wellness or new vertical partners within your assigned area to grow the book of business
- Consistently hit or exceed monthly quotas based on new venues added to the ClassPass network
- Lead with a field-first mindset, prioritising in-person outreach through drop-ins, meetings, and events; selectively apply Inside Sales tactics where appropriate to accelerate pipeline momentum
- Identify and attend networking opportunities to build strong connections within your regional fitness and wellness community
- Maintain accurate and up-to-date records in Salesforce, ensuring reliable forecasting and pipeline visibility.
- Should be a good negotiator and comfortable in presenting higher-level readouts/pitch decks to prospective new partners
BENEFITS:
- Generous paid time off+ plus company-wide monthly wellness days to recharge
- Wellness Week at the end of the year
- Remote position, option to take WeWork all access membership
- Discounted ClassPass Plan
- Monthly Wellness Stipend (Benepass) 52€ Per month, and 50€ for work from home
- Calm subscription
- Spring Health Mental Health Support
- Carrot Fertility Benefits
- Bonusly Reward Recognition
Have we piqued your curiosity?
Sound like the role for you? We’d love to hear from you! Even if you’re not 100% sure about potential fit, we still encourage you to apply. We’re looking for the right person, not the perfect series of checkboxes.
Playlist is an Equal Opportunity Employer. We highly value diversity at our company and encourage people of all different backgrounds, experiences, abilities and perspectives to apply. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or other protected characteristics.
By entering your email and phone number and submitting your application, you consent to receive emails, calls and SMS about your application and other roles at Playlist, including by auto-dialer. Message and data rates may apply. Opt-out or text STOP to cancel at any time. If you are a California resident or reside outside the United States then by submitting your application you confirm that you have read, understood, agree and - where applicable - grant your prior, free, informed and express consent for the processing of your personal information, including sensitive personal information, as described in ourCalifornia Applicant Privacy Notice or International Applicant Privacy Notice(as applicable).
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