Related skills
crm growth strategy revenue operations marketing analyticsπ Description
- Lead B2B GTM strategy development and execution for client organizations
- Build and optimize performance marketing systems (paid acquisition, lifecycle, demand gen, funnels)
- Design positioning, messaging, and launch strategies for new products or AI-enabled offerings
- Develop channel strategy across paid, organic, partnerships, outbound, and content
- Build measurement infrastructure (CAC, LTV, funnel metrics, attribution models)
- Partner with client CEOs and founders on growth strategy, fundraising narratives, and revenue planning
π― Requirements
- 6β10+ years in B2B marketing, growth, performance marketing, or GTM leadership roles
- Experience as Head of Growth, Director of Marketing, Performance Lead, or GTM operator at a startup or high-growth environment
- Demonstrated ability to scale acquisition and revenue in B2B contexts
- Deep understanding of paid acquisition, demand gen, lifecycle marketing, positioning, and conversion optimization
- Strong fluency in analytics, attribution, and revenue modeling
- Comfortable owning both strategy and hands-on execution
π Benefits
- Direct access to the CEO and outsized influence on company trajectory
- Autonomy to lead, with resources to succeed across client work and internal initiatives
- Remote-friendly with overlap with EST business hours
- Equal Opportunity Employer and inclusive culture
- Travel: Occasional (10β25%) for offsites and leadership meetings
- Growth-oriented environment with room to grow
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