Related skills
crm demand generation marketing automation revenue modeling conversion optimizationπ Description
- Lead B2B GTM strategy and client execution
- Build and optimize performance marketing systems (paid, lifecycle, funnels)
- Design positioning and launch strategies for new products or AI offerings
- Develop channel strategy across paid, organic, partnerships, outbound, content
- Build measurement infra: CAC, LTV, funnel metrics, attribution
- Partner with client CEOs on growth strategy and revenue planning
π― Requirements
- 6β10+ years in B2B marketing, growth, GTM leadership
- Head of Growth or Director of Marketing/GTM operator experience
- Proven ability to scale B2B acquisition and revenue
- Deep knowledge of paid acquisition, demand gen, lifecycle marketing, and conversion optimization
- Strong analytics, attribution, and revenue modeling skills
- Comfortable owning both strategy and hands-on execution
π Benefits
- Remote-friendly with EST overlap
- Direct access to CEO and high-impact client work
- Autonomy to lead with resources and room to grow
- Work across diverse clients and sectors
- Flexible, ambitious culture and teammates
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