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crm sales partnerships b2b crossbeam๐ Description
- Drive partner-led growth with partners, GTM, and marketing to build a pipeline.
- Enable system integrators, service providers, and marketplace apps to win opportunities.
- Own and manage the partner referral pipeline with internal sales pods.
- Identify target accounts using Crossbeam to improve referrals.
- Develop channel strategies aligned with revenue goals and joint GTM motions.
- Source and onboard System Integrators and coordinate ROM/SOW requests.
- Partner with marketing, product, and GTM teams on campaigns and events.
- Support sales pods with partner insights and integration context.
- Build long-term partner relationships with shared growth plans.
- Track partner performance with CRM updates and market trend sensing.
๐ฏ Requirements
- Bachelor's degree or equivalent in Business Admin, Marketing, Sport Management, or similar.
- 4-6+ years of B2B partner/channel sales in high-growth firms with targets met.
- Experience in the Sports & Entertainment industry strongly preferred.
- Marketing or data analytics experience is a plus.
- Cross-functional experience with large-scale, data-driven initiatives.
- Strong communication, presentation, and relationship skills.
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