CRM Specialist

Tech that takes you places

We’re CarTrawler, the global travel tech company behind seamless connections between people, places and possibilities. From powering car rental to creating smarter ways to move, we make travel smoother for millions worldwide. Our culture is built on curiosity, collaboration and craic where every idea counts and every journey matters. Ready to make an impact? Let’s go places together.

Make your mark by delivering data-led CRM campaigns that drive engagement and revenue across our B2C brands and key partner accounts. You’ll sit in a fast-moving Trading squad, translating commercial goals into on-brand journeys across email, push and lifecycle touchpoints. Expect plenty of hands-on build in Salesforce Marketing Cloud, plus the chance to shape testing and optimisation roadmaps. You’ll turn performance insight into clear actions, tighten our processes and champion great customer experience. Depending on experience, this role can flex from high-quality execution to owning channel strategy and cross-functional leadership.

Your Journey starts here!

What you’ll do as a CRM Specialist

Deliver high-impact CRM campaigns across email, push and lifecycle journeys from planning and build to testing, launch and post-analysis.

Use Salesforce Marketing Cloud and CMS platforms to create personalised, brand-aligned customer communications that drive engagement and revenue.

Translate campaign performance into actionable insights, refining segmentation, personalisation and testing strategies.

Partner with BI, Revenue Enablement and MarTech teams to scale successful experiments and enhance campaign automation.

Act as the go-to CRM expert within the Trading squad, aligning activity to commercial goals and ensuring smooth cross-team collaboration.

Maintain high standards of quality and process -> accurate tagging, consistent reporting and continuous improvement to optimise delivery.

What you’ll bring to the team

3+ years’ experience in CRM or digital marketing (ideally within e-commerce or B2C environments).

Proven experience using Salesforce Marketing Cloud and campaign management tools.

Strong analytical skills with the ability to interpret performance data and translate it into measurable actions.

Excellent communication and project management skills, with a collaborative, commercial mindset.

Bonus points for experience with travel or mobility brands, AMPscript/SQL/HTML, or BI tools such as Tableau.

Additional Information

Go on, give it a go!

We know that looking for a new job can feel a bit daunting but don’t let a touch of imposter syndrome hold you back. Even if you don’t tick every box, we’d still love to hear from you! Apply today to stay connected.

At CarTrawler, we’re proud to be an equal opportunities employer. We celebrate diversity and are committed to creating an inclusive environment for everyone. No matter your background, identity, or life experience, if you’re passionate about what you do, you’ll be welcomed here.

Perks for the journey

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Competitive pay and benefits, including a performance-based annual bonus, fully subsidised VHI health insurance and pension matching up to 4%.

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Generous time off and flexible working, including 25 days’ annual leave, extra company days, monthly Friday Unplugged afternoons and the option to work abroad for up to 20 days a year.

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Comprehensive wellbeing support, including access to health and mental health programmes (HeadsUp and EAP) and paid leave for marriage, volunteering and personal wellbeing including menstrual, menopause, and fertility leave.

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Growth and recognition culture with development opportunities through training, coaching and study support plus programmes that celebrate individual and team achievements.

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Everyday perks that make a difference - subsidised canteen (KC Peaches), on-site car parking, Bike to Work and TaxSaver schemes plus an active Sports & Social Club.