Business Intelligence Manager, Content

📋 Description

• Own the metrics: Define, maintain, and continuously refine the core KPI system for the Content Team — covering content consumption, creator performance, user engagement, retention, and funnel conversion.
• Build the data foundation: Design and maintain stable, scalable data pipelines, models, and reporting layers to support business decision-making with reliable, well-governed data.
• Drive insight, not just reports: Proactively identify anomalies, trends, and opportunities through regular analysis — don't wait to be asked; surface findings before the business feels the problem.
• Close the loop: Track the impact of content experiments and strategy changes end-to-end, from hypothesis → test → result → recommendation → follow-up.
• Enable self-service: Build intuitive dashboards and data products that empower product managers and operations teams to answer their own questions.
• Collaborate cross-functionally: Act as the data partner for Product and Operations — translate business questions into analytical problems and data insights into actionable decisions.

🎯 Requirements

• 3-5+ years in BI, data analytics, or a related role at an internet company.
• Strong SQL skills; experience with big data tools (Hive, Spark, Presto) is a plus.
• AI native analysis toolings experience.
• Solid understanding of content metrics (DAU/MAU, CTR, duration time, funnel conversion, retention cohorts).
• Strong logical thinking and structured communication — ability to tell a clear story with data to both technical and non-technical audiences.
• High sense of ownership: you care about business outcomes, not just task completion.

🎁 Benefits

• Shape the future with the world’s leading blockchain ecosystem
• Collaborate with world-class talent in a user-centric global organization with a flat structure
• Tackle unique, fast-paced projects with autonomy in an innovative environment
• Thrive in a results-driven workplace with opportunities for career growth and continuous learning
• Competitive salary and company benefits
• Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)