Braze Lifecycle & Email Marketing Specialist (Contract, part-time) - Remote
Related skills
css html liquid braze deliverability📋 Description
- Build and optimize Braze lifecycle campaigns (onboarding, activation, retention, winback, upsell).
- Design segmentation using Braze audiences and event data for personalized messages.
- Create Canvas flows (multi-step journeys) with branching and conversion tracking.
- Develop email templates via Braze editor or HTML/CSS with dynamic content (Liquid).
- Run A/B and multivariate tests; document results and iterate.
- Monitor deliverability, list hygiene, IP warming, and sender reputation.
🎯 Requirements
- 3+ years of hands-on Braze campaign experience.
- Braze certification strongly preferred.
- Proficiency with Liquid templating and Connected Content.
- Experience building multi-step Canvas flows with splits.
- Strong understanding of deliverability: SPF, DKIM, DMARC, IP warming.
- HTML/CSS knowledge for responsive emails.
🎁 Benefits
- Remote role (US/Canada).
- 3-month contract with potential extension.
- 20-30 hours per week.
- No agencies involved.
- Equal opportunity employer.
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