Related skills
storytelling public relations brand strategy media relations crisis management📋 Description
- 媒體關係經營與活動對接
- 品牌公關策略與發言主軸制定
- 新聞稿撰寫、發布與媒體溝通
- 危機處理與輿情監控
- 跨部門訊息整合與品牌一致性
- 媒體開發與商機拓展
🎯 Requirements
- 積極媒體開發能力與媒體名單管理
- 商業敏銳度與市場嗅覺
- 公關危機意識與快速判斷能力
- 商業溝通能力:與媒體、內部高層及跨部門溝通
- 出色的中文寫作與敘事能力
- 數據驅動決策與輿情轉化策略
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