Brand & GTM Analytics Manager

Added
6 days ago
Type
Full time
Salary
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Related skills

looker gtm snowflake sql tableau

πŸ“‹ Description

  • Develop and own framework to measure top-of-funnel brand marketing across channels at scale.
  • Lead centralized geo-based marketing measurement roadmap across marketing and partners.
  • Analyze brand and GTM initiatives with adoption and engagement trends.
  • Translate complex data into narratives for senior leadership decisions.
  • Partner with Data Science/Engineering to integrate top-of-funnel channels into core measurement.
  • Design and build automated reporting for brand channels and geographies.

🎯 Requirements

  • Typically requires a minimum of 5+ years of related experience.
  • Understanding of how top-of-funnel brand marketing drives performance.
  • Experience building and scaling top-of-funnel measurement programs and geo marketing.
  • Ability to evaluate and recommend measurement approaches with clear tradeoffs.
  • Demonstrated ability to work with diverse partners and synthesize priorities into roadmaps.
  • Proficiency in SQL and data visualization tools (Tableau/Mode/Looker).

🎁 Benefits

  • Remote work options
  • Medical insurance
  • Flexible time off
  • Retirement savings plans
  • Modern family planning
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