Regional Sales Manager

For over two decades, BrainPOP has been trusted by educators and parents worldwide as a source of engaging and impactful learning experiences for all kids. With a presence in over two-thirds of U.S. districts through school and district subscriptions and an estimated annual reach of 25 million students, BrainPOP is empowering kids to take agency over their learning and excel in and out of the classroom. 

The company was acquired in 2022 by KIRKBI, the family-owned holding and investment company of the LEGO brand, marking a significant milestone as their first acquisition in the digital learning realm. We are thrilled to continue making learning fun and accessible with the strategic guidance and support of KIRKBI.

About the Role

A successful Senior Regional Sales Manager (RSM) will be an expert in the educational landscape of their assigned territory. They will understand state specific curriculum needs and initiatives, district nuances, and funding trends.The successful candidate will be able to create, develop, and act upon a strategic regional territory plan to drive territory growth. 

This role requires a keen understanding of the balance of top down (district) and bottom up (school level) selling and requires a proven success record for selling at the district and school level.  The ideal candidate will have strong prospecting capabilities with past success developing opportunities and driving new, upsell, and cross sell business for an Ed-Tech (and ideally supplemental curriculum) organization. They will also possess excellent collaboration and coordination skills to partner with a Customer Success Manager to support and facilitate the expansion and upsell into existing healthy regional accounts.

The RSM’s territory will include New York City as well as additional regions to be assigned.

This role will be based in our NYC HQ and will require weekly in-office time (1-3 days a week standard, more as needed) for collaboration and to facilitate in person engagement events with local customers and prospective customers.

Regional travel in the assigned territory is required (20-40%).

• Be a regional expert for your assigned territory and effectively be able to craft messaging/positioning to the unique state(s) you are supporting
• Be responsible for the New/Upsell/Cross sell growth in your assigned regional territory
• Develop and maintain a diversified pipeline of prospective district and school clients and assume all key territory management in your region
• Demonstrate excellence in outbound prospecting to opportunity conversion  through a variety of modes including, but not limited to phone calls, marketing supported campaigns, regional events and conferences, state specific webinars, social media. etc. 
• Be able to speak effectively to the power of BrainPOP
• Deliver upon the full sales cycle from prospecting to close. 
• Deliver professional sales presentations, both face-to-face and virtually, to demonstrate how the company’s curriculum technology can effectively impact student learning
• Achieve quarterly and annual revenue targets
• Data driven sales expert who is able to maintain accurate, data-driven reporting of the pipeline, account plans, and territory management activities to drive new business growth and regional expansion.
• Facilitate in-office engagements and events with local customers and prospects; manage all aspects of the event including communications, preparation of space and resources, and day-of execution.
• Partner with sales leadership to drive impact and measure ROI around in- office customer and prospect events.

• Self-starter with the ability to manage all phases of the sales process, from lead generation to closing deals to developing client relationships – with proven results surpassing set quotas.
• Energetic and independent with a strong work ethic.
• An articulate communicator with strong writing skills to audiences of all levels.
• A skilled consultative sales person able to uncover district pain points, build needs-based proposals, and guide clients through the buying processes.
• Organized and able to prioritize and plan tasks.
• Disciplined about CRM pipeline management and data integrity.
• Able to travel in your assigned territory/region (20-40%).

• 5+ years of solution-based, strategic sales experience in education technology, specifically curriculum, both at the school and district level. 
• Experience selling in New York City is strongly preferred.
• Evidence of quota achievement over consecutive years in the assigned territory.
• Demonstrated experience as a regional sales expert, managing the assigned sales territory through a full sales cycle.
• Experience providing presentations demonstrating curriculum or technologies both online and face-to-face.
• Experience managing pipelines in CRM systems like Salesforce; leverage data and reporting for strategic decision making.
• Experience selling ELL products a plus.
• Prior teaching experience is a plus.
• Bachelor's Degree preferred. 
• Valid Driver’s License required.

The BrainPOP team operates in a hybrid work environment: Each role has remote flexibility and an in-person component at our New York headquarters or other meeting locations. Based on the requirements of a specific role, we may prioritize hiring within a commutable distance of our New York headquarters or in another region relevant to that role.

We are able to employ remotely out of the following approved hiring states:

• Arizona

• California

• Connecticut

• Florida

• Georgia

• Illinois 

• Massachusetts

• Missouri

• New Jersey

• New York

• North Carolina

• Ohio

• Oregon

• Pennsylvania

• Tennessee

• Texas