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Overview

Block is seeking a Creative Marketing Strategist, Lead Generation to design and execute innovative lead generation programs that drive high-quality prospects for Block's products and services. This remote-friendly role sits within Block's Marketing & Communications team and collaborates with Brand, Growth, and Sales to create compelling campaigns that accelerate growth.

Responsibilities

Develop and execute creative lead generation campaigns across multiple channels
Define messaging, positioning, and channel strategy to attract high-quality prospects
Plan, test, and optimize campaigns with a focus on performance and ROI
Collaborate with Brand, Content, and Sales to align campaigns with broader growth goals
Analyze campaign data, generate insights, and iterate on tactics
Manage timelines, budgets, and cross-functional coordination to deliver results

Qualifications

Proven experience in lead generation and marketing strategy
Strong analytical mindset with ability to translate data into action
Excellent written and verbal communication skills
Experience with digital marketing channels and marketing tech stack

About Block

Block, the company behind Square, is seeking a creative strategist to help drive growth through innovative marketing programs that generate high-quality leads.

Benefits

Remote-friendly work environment
Competitive compensation aligned with market ranges
Collaborative team culture and opportunities for impact

Block