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klaviyo braze lifecycle marketing push notifications cohort analysis📋 Description
- Own the Smart Fridge marketing engine to drive revenue.
- Lead B2C lifecycle marketing for acquisition, engagement, and measurement.
- Grow average monthly transactions per fridge and revenue per fridge.
- Build and maintain a structured experiment log and rollouts across fridges.
- Collaborate with Account Managers, Product, and Operations teams.
🎯 Requirements
- 3–6+ years in lifecycle or growth marketing.
- Proven email, push, in-app campaigns; run experiments with impact.
- Strong analytical instincts; cohort data and segmentation.
- Experience with Braze, Klaviyo, Iterable or similar tools.
- Builder mindset; able to own a program from scratch.
- Strong cross-functional collaboration with account managers, ops, product, design.
🎁 Benefits
- Health Insurance coverage
- Eligible for bi-annual performance bonus
- 401k Plan
- Unlimited PTO
- CookUnity credits monthly
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