Related skills
crm salesforce abm 6sense mqlπ Description
- Own end-to-end B2B marketing execution to drive revenue targets.
- Lead generation, ABM, events, and major client retention programs.
- Partner with Sales, Sales Enablement, Product Marketing, and Creative for aligned campaigns.
- Lead and develop the Events Manager; hands-on planning and execution.
- Own event planning with ROI tracking in Salesforce; post-event follow-up.
- Define ICPs and target accounts; run ABM campaigns across channels (6sense).
π― Requirements
- 8+ years B2B marketing experience with revenue impact.
- Proven people leader and hands-on working manager.
- Strong partner with Sales to support retention and expansion.
- Salesforce proficiency with campaign and account reporting.
- Excellent cross-functional communication and prioritization.
- ABM experience with target account strategy and campaigns.
π Benefits
- Remote-friendly culture with collaboration across teams.
- Lead a strategic, revenue-focused B2B marketing program.
- Opportunities for growth and leadership development.
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