B2B Demand Generation Manager

Added
21 minutes ago
Type
Full time
Salary
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Related skills

crm email marketing marketing automation lead nurturing abm

πŸ“‹ Description

  • Own the strategy and execution of integrated B2B demand gen programs.
  • Lead full funnel campaigns from acquisition to expansion with ROI focus.
  • Collaborate with Product Marketing, Sales, Paid & Social, Marketing Operations, and Revenue Operations.
  • Hybrid role based in NYC with in office expectations.

🎯 Requirements

  • Deep experience in B2B demand gen or lifecycle marketing; proven pipeline and revenue impact.
  • Email marketing, lead nurturing, ABM, and multi-channel campaigns.
  • Analytical skills to measure MQLs, opportunities, ROI.
  • Hands on marketing automation and CRM; Salesforce Marketing Cloud preferred.
  • AI experience to improve efficiency and personalization.
  • B2B marketing background in research, data or media.

🎁 Benefits

  • Unlimited PTO, 10 holidays, 16 weeks parental leave.
  • Medical, dental, and vision coverage.
  • 401k with matching.
  • Employee assistance program and mental health support.
  • Commuter benefits, phone reimbursement, gym discounts.
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